Hardware Studio Connection Insignia

Hardware Studio Connection Insignia and What They Mean

Hardware Studio is an initiative from Kickstarter, Avnet, and Dragon Innovation to help creators prepare for manufacturing before they launch on Kickstarter. It has two elements:

  • Toolkit is the rest of this website, where anyone with an idea for a hardware project can learn from manufacturing experts and experienced creators.
  • Connection is an application-based program that provides creators with design, prototyping, and manufacturing support from Avnet and Dragon Innovation.

Creators accepted into the Connection program receive guidance and access to solutions from Avnet and Dragon Innovation to help them strengthen their manufacturing readiness. Producing physical products is a challenging endeavor, and by helping creators prepare before they launch, we can help them better manage the risks involved in this process. Based on a readiness assessment prior to campaign launch, creators are awarded a Hardware Studio Connection insignia to reflect the manufacturing status across four levels. Learn more about the insignia and what they mean below.

ENGAGED

Acceptance into the Connection program is a significant accomplishment. We have robust application criteria and an experienced team that reviews every potential Hardware Studio Connection participant. All creators accepted into the Hardware Studio Connection program may display the “ENGAGED” insignia on their Kickstarter project page.

HSC Engaged Banner

PROJECT WAS ACCEPTED INTO PROGRAM AND IS RECEIVING PRODUCT DEVELOPMENT AND PRODUCTION GUIDANCE FROM EXPERTS AT AVNET AND DRAGON INNOVATION

What this means:

  • Industry experts in consumer electronics, supply chain, and manufacturing at Avnet and Dragon Innovation have reviewed the design, cost, and build viability of the project

  • Received advice and coaching from Avnet and Dragon Innovation

  • Has a working proof-of-concept prototype, at minimum

  • Understands challenges and is realistic about project timelines and costs

READY

The READY insignia is for teams that have taken steps to prepare for manufacturing and delivery. This insignia indicates the readiness of a creator to fulfill Kickstarter campaign commitments. These harder-to-obtain insignia are awarded prior to campaign launch, following a readiness assessment by the Connection team made up of experts from Avnet and Dragon Innovation. There are three levels of readiness indicated by the insignia, increasing from 1 to 3 as a project advances towards manufacturing.

READY: LEVEL 1

HSC Ready 1 Banner

PROJECT HAS A MATURE PROTOTYPE THAT CAN BECOME A MANUFACTURABLE PRODUCT

What this means:

  • Based on a review prior to launch, the product is on track but still in the prototype phase

  • Some user testing has been completed on a functioning prototype

  • Current prototype demonstrates most of the intended features

  • Successful campaign will fund additional work with third-party manufacturing/design resources, certifications, tooling, and/or product material costs prior to fulfillment

  • Product can be produced in low volumes (~100 pieces) at approximate target cost

  • Additional funds may be needed to fund production depending on final volumes

READY: LEVEL 2

HSC Ready 2 Banner

PROJECT IS MANUFACTURABLE AT EXPECTED VOLUMES AND PRODUCTION PLANS ARE IN PLACE

What this means:

  • Product is able to be manufactured at expected volumes and production plans are in place

  • Funding via Kickstarter is needed to purchase production tools and materials, and to certify the product

  • Product has undergone several design iterations based on feedback from user trials and demonstrates refined functionality

READY: LEVEL 3

HSC Ready 3 Banner

PROJECT IS FULLY DESIGNED AND ENGINEERED; MANUFACTURING AND PRODUCTION PROCESSES ARE IN PLACE

What this means:

  • This product is ready for manufacturing and delivery risks are relatively low

  • Product is fully developed, just needs Kickstarter campaign to fund manufacturing

How are Ready Levels evaluated?

The Hardware Studio Connection program assists creators in three primary product development areas:

HSC Insignia - Design Design
HSC Insignia - Cost Cost
HSC Insignia - Build Build
Are the product’s technical choices and solutions able to scale to volume production and result in a robust finished product?
Have tools and services that provide insight into engineering, component, certification, and manufacturing costs been used?
Has the team prepared a plan to move into production at a reasonable cost, with consistent quality?
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